Understanding your visitors

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It is time to stop playing around and get serious about making money with your website. The answers to how to make money online are as varied as the number of websites there are online. If you are ready to get serious and start testing the market then you have to know a few things about your website first. How many visitors do you get per day? Where do your visitors come from? Why are they visiting your site? As a webmaster you need to take great care in tracking your visitors so that you understand why they visit your website. It is important to know what draws any person to a certain site.

I use Awstats to track my visitors. Awstats is an easy to install, easy to read, and comprehensive stat program. I like the fact that you can install Awstats directly from your c-panel and it gives great data. Awestats will give you visitor history by the month, day, day of the week, and time of day. The most important stats to me are the stats that tell me where my visitors come from and what search phase they used to find my site in the SERPS. With that information you can also search for the same terms and find out where your site ranks. You can also use that information to either continue to use that same terminology or change your keywords to garner the audience that you are trying to attract. Don’t be afraid to change things up a little to find the right keywords and audience. Making money with your website is much easier to accomplish once you understand your site and your visitors.

Take care to understand your visitor’s wants and needs, and then you will be able to give them exactly what they are looking for. It doesn’t matter if you are selling batteries at the lowest price in the word if your visitors are looking for candles. If you can’t do the copywriting yourself then hire someone who knows how to build great content. Hiring out your content work may be expensive but so is having a site that doesn’t sell. A good copywriter will only cost you money once, but the work lasts forever. You can potentially have an everlasting stream of income from one very well written piece of copy.

Stats and spying

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I took a look at the stats of this site for the first time in a long time today and found that someone is using keywordspy.com to figure out the keywords I am targeting for this site.  Well first I would like to say that the results that showed up in keywordspy.com were way off.  And second if you really want to know just ask I will tell you.  This site is a hobby and I am not concerned with competition or the number of visitors that I get to this site.  So whatever you thought you found out from keywordspy.com is probably wrong, and there is only one phrase that I have targeted at all and the number of searches is so low that if I were you and looking to get into whatever business you think this website is in, I would try to find better keyphrases than the single one that I am targeting.  Which by the way if you can’t figure out what that phrase is by looking at the site then you are probably in the wrong business.  I seriously wonder how you would ever be able to LEARN HOW TO MAKE A WEBSITE.  Get it?

Well anyway I just thought it was a little funny since this website has such low traffic and no business focus at all.  The only way this site makes money is off of the Adsense that is on the directory and I believe it makes about a dollar a month, possibly less.  So if you are getting into the giving away information for free business like this website then go for the how to make a website phrase like I am and I am sure that you also will be able to make no money what so ever.

However if you are interested in learning how to do keyword research then go to the main site and click on videos and watch the gtrends video that I made for you.  I have never been one to be overly concerned with what the competition does, because I can’t control them.  I find my own keywords and focus on what I can control, if you do the same you will be a lot better served in your efforts.  Go check out the video and see for yourself how easy it is.

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